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Category: Bio

  • Melissa Jacobs

    Melissa Jacobs

    Photographer (Independent Contractor)

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    Melissa Jacobs is a seasoned San Diego photographer with over 20 years of experience specializing in portrait, event, and editorial photography. Her work is rooted in a deep passion for storytelling and connection — capturing authentic moments that reflect the spirit of the people, communities, and causes she photographs.

    Known for her warm presence and collaborative approach, Melissa has worked with a wide range of clients, from entrepreneurs and philanthropists to nonprofit leaders and creatives. Her photography brings out the best in every subject, whether through impactful headshots, compelling branding sessions, or vibrant event coverage.

    With a portfolio that spans San Diego’s most dynamic people and events, Melissa’s images have been featured in numerous digital and print publications. Her longtime clients — many of whom have partnered with her for over a decade — value her professionalism, creativity, and ability to make even the most camera-shy individuals feel at ease.

    Outside of her professional life, Melissa cherishes time with her husband and three children. She finds joy in everyday experiences — walking her dog, cooking, enjoying a good film, discovering new places, and soaking in San Diego’s golden sunsets.

    Melissa continues to be inspired by the stories of the people she photographs and is always looking forward to her next creative collaboration.

  • Jeff Stein

    Jeff Stein

    Jeff Stein

    Drone Operator (Independent Contractor)

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    Jeff Stein has flown over 500 successful and diverse commercial drone pilot jobs since 2016 ranging from documentaries, music festivals and events, live broadcasts, car commercials, real estate, promotional marketing and beyond. One of the most notable drone projects was the live broadcast of the College Football National Championship Halftime Show on ESPN with over 28 million viewers.

    In addition, Jeff has been the drone operator for many live performances, including Imagine Dragons, Lil Wayne, ODESZA and, most recently, Olivia Rodrigo’s live performance at the San Diego Rady Shell for a Universal production.

    Jeff has also operated during large festivals including BottleRock in Napa and 4XFAR in the Coachella Valley.

    Jeff also has experience in high security projects as well, including aerial filming for multiple military contractors and the Navy, including the dry docking of two Navy destroyers on a brand new flagship dry dock by BAE systems.

    Based in San Diego, California, Jeff has experience in locations such as downtown San Diego, including Petco Ballpark, San Francisco’s Bay Bridge and financial district, the Port of Oakland, Port of San Francisco, Port of San Diego, San Diego Maritime Museum, Port of Ensenada, the US Border Patrol, military contractors and multiple California State Parks.

    Although most of his work is conducted in California, Jeff works all over the country and world, including Canada, Mexico, Greece, Ukraine and Montenegro.

    Jeff’s is holds a FAA Part 107 certification.

  • Arthur Ledford

    Arthur Ledford

    Arthur Ledford

    Co-Founder & Creative Director

    619-822-2435

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    Arthur Ledford is an accomplished Creative Director with a proven track record of delivering high-quality video content. As Co-Founder and Creative Director of F&L Media, he combines a cinematic eye with deep technical expertise to craft compelling stories that engage and resonate with audiences.

    As Creative Director, Arthur oversees the visual execution of all video projects at F&L Media, ensuring each production reflects the client’s message with clarity, creativity, and polish. His blend of artistic talent and technical skill helps bring bold ideas to life; from multi-camera live streaming, to mission-driven nonprofit videos that inspire action, to short-form content for social media and digital campaigns.

    Skilled in all phases of media production; from pre-production planning to camera operation, professional lighting and audio systems, and post-production workflows utilizing the Adobe Creative Cloud suite. Arthur is experienced in producing 4K video content optimized for television, social media, and the web, serving clients across a variety of sectors including government, nonprofit, events and hospitality, corporate, arts and culture, and more.

    Arthur’s dedication to excellence is supported by his educational foundation, having earned a Bachelor of Arts in Communication Design with a specialization in Media Arts at California State University, Chico. His passion for media production extended beyond the classroom, as he served as the Vice President of the Digital Filmmakers Guild during his time at Chico State, gaining valuable hands-on experience in creative collaboration, production planning, and short-form visual storytelling.

    Outside of work, Arthur enjoys playing ice hockey and is an active member of a local recreational league. He lives with his partner in University City, San Diego.

  • Jason Farran

    Jason Farran

    Jason Farran

    Co-Founder & Creative Director

    Jason Farran - Co-Founder & Creative Director

    619-822-2435

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    Jason Farran is a Southern California native and seasoned digital media professional with over two decades of experience in public service, website development, video production and creative direction.

    With over 15 years of experience in media production, Jason is actively involved in every stage of the creative process—from pre-production planning and scriptwriting to on-site filming, audio engineering, editing, and musical scoring. He is highly proficient in both live production and post-production workflows using Adobe Creative Cloud, SmartSound, Wirecast, and other industry-standard software tools.

    Early Career

    After earning degrees in Political Science and History from San Diego State University, Jason began his career in the office of San Diego County Supervisor Ron Roberts, where he rose from intern to Chief of Staff. In this role, he became a trusted liaison to communities throughout District Four—including Downtown San Diego, Little Italy, Clairemont, and the College Area—while managing legislation related to air quality, environmental health, disaster preparedness, public safety, and more.

    As part of his many roles in this office, Jason assisted with scriptwriting, speech writing, and proofreading written communications for the Supervisor and staff.

    During his time in government, Jason helped oversee millions in grant allocations to nonprofit organizations across San Diego County. His deep understanding of community needs and policy laid the foundation for his later work supporting mission-driven organizations through digital media.

    Building a Website Development Company

    In 2003, Jason founded JF WebDesign, a San Diego-based website development firm specializing in custom websites, database programming, PHP and ColdFusion development, and digital strategy for political campaigns, nonprofits, and small businesses.

    Expanding to Video Production

    In 2010, Jason co-founded F&L Media, where he serves as Creative Director. In this role, he brings a sharp eye for messaging and visual storytelling to every project—working hands-on with clients to craft impactful video content, live streamed events, and polished digital assets across platforms.

    Awards and Accolades

    Jason was named one of San Diego News Network’s “35 Under 35” Community Leaders in 2010.

    He served six years on the San Diego State University Alumni Association Board of Advisors, including five as Vice President of Innovation. He helped launch a CASE Gold Award-winning mobile app for students and alumni that elevated the university’s digital engagement.

    Giving Back to His Communities

    A proud business owner in Old Town San Diego, Jason has served on the Old Town Chamber of Commerce Board of Directors since 2019. He also holds memberships with the San Diego County Honorary Deputy Sheriffs’ Association, SDSU Alumni Association, SDSU Aztec Club.

    Outside of work, Jason volunteers as a coach for a Girls 2013 Competitive Soccer team with SDSC Surf Escondido, where he supports youth development through leadership and teamwork. In addition to his coaching role, he also serves on the Escondido Soccer Club Board of Directors as an executive committee member.

    He lives in Escondido with his wife, daughter, and three dogs.